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Smile Unlocked

Take part

You have a heart's desire? You know someone who deserves a surprise? Or you have an idea for a special campaign? Then you're in the right place. 💛

Good to know before you start

  • Taking part is free – no strings attached.
  • We read every story, but we cannot make every wish come true.
  • The more personally you explain why the wish matters, the better.
  • Photos or videos are optional, but they help us get to know you.
What would you like to submit?
About you

You can submit from age 13 (13–15 with parental consent).

The story

Allowed: JPG, PNG, WebP, MP4, MOV

Almost done

By submitting you accept the terms of participation. There is no entitlement to fulfilment.

Frequently asked questions

Does it cost anything to take part?

No. Submitting a wish or a nomination is completely free – and always will be.

Will every wish come true?

Unfortunately not. We read every story but can only make some of them happen. There is no entitlement to fulfilment – but every submission has a real chance.

How are wishes selected?

What matters is how much the moment means to the person – not the price. Sometimes a small gesture is enough, sometimes it may be a big heart's desire.

Can I stay anonymous?

We need your contact details for the submission. Whether and how you appear in a video is something we discuss together beforehand – nothing is published without your consent.

I'm under 18 – can I take part?

From 16 you can submit on your own. At 13–15 you need your parents' okay (we send them a confirmation email). If you are younger, parents, family or friends can nominate you. For making a wish come true, we always obtain written parental consent for anyone under 18.

What happens to my data and videos?

Your data is transmitted encrypted, stored on servers in Germany and only used to process your submission. Submissions that are not selected are deleted after 6 months at the latest. Details are in the privacy policy.

Can I nominate someone without them knowing?

Yes – that's what makes the surprise! The only requirement: the person would most likely agree to being contacted and featured.